Building in an Ecosystem: What Founders Often Get Wrong
BeInCrypto
Founders often mistakenly equate ecosystem distribution with product demand, neglecting the necessity of integrating products into native platform behaviors and retention loops.Summary
Anthony Tsivarev, VP of Ecosystem Development at the TON Foundation, explains that building within large ecosystems like Telegram requires a shift in mindset. A common error is assuming that access to a massive user base automatically generates product demand. Instead, successful founders must integrate their products into existing social behaviors, leverage platform-specific mechanics, and prioritize user retention loops. While ecosystems lower development and acquisition costs, they only amplify success rather than guaranteeing it, requiring founders to focus on deep integration and platform-specific value.
(Source：BeInCrypto)